The Band’s “WIN A GREAT AUSTRALIAN BREAK” Bunnings promotion celebrated summer holidays and rewarded loyal Bunnings PowerPass Members with a chance to win 1 of 45 BIG4 Holiday Stays at their chosen location.
Bunnings PowerPass customers were offered 30% discount off BIG4 Membership and linked to an offer of exclusive BIG4 Holiday deals that they could book at BIG4 Holiday Parks.
Five (5) x weekly prizes of 2 night stays were drawn weekly, and major prizes at the conclusion of the promotion featured 10 x $1000 BIG4 Holiday Parks Gift Cards. Many happy summer winners received a bonus holiday break.
The Band created Concept, Management, Artwork Design, Copy development, Print production, and worked with Bunnings to roll out posters, brochures and counter stands in store at Bunnings trade counters nationally, as well as digital support for EDMs and website information to promote the chance to win, registration page and special offers.